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Faber Report - CNBC Cable Network

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The Faber Report is a business news segment airing during Squawk on the Street. The segment spotlights the latest news in mergers, acquisitions, bankruptcies, and earnings reports that provide analysis on how these events will affect market prices. Anchor David Faber regularly breaks big business stories that move markets. Previous breaks have included the bailout of the hedge fund Long Term Capital Management; Bell Atlantic's pending 45 billion dollar play to buy cellular phone giant Airtouch and Time Warner's plan to align its cable system with AT&T. PR professionals should be aware that CNBC typically covers only publicly-traded companies worth over 500 million dollars, the exception being a smaller company that is somehow directly related to a major national or international news story. PR professionals are advised to send press releases to the CNBC assignment desk. Due to the volume of information received, non-breaking news pitches are rarely taken over the phone. All information sent should be related to a major business news story and be of interest to at least a national audience. Lead times for this segment vary, but are typically quite short due to the nature of its content. The Faber Report is watched predominantly by adults over 25 interested in breaking business news. CNBC is seen in 198 million homes worldwide, including 82 million households in the United States and Canada.

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Location

United States of America

Frequency

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Circulation

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Sectors

Business, Finance, Stock Market, Stocks


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