Edited for the farm and forest communities of the Pacific Northwest and California. Emphasis is on natural resources policy and crop and livestock production. Also features field demonstrations, how-to articles and grower activities and events.

Delivers management information for farmers interested in and practicing reduced tillage techniques. Committed to providing no-tillers with the very latest in no-tilling ideas, inventions, techniques and industry news to enhance no-till knowledge and add bushels of dollars to your operation.

Written for North American retail dealers of tractors, implements and related farm machinery. Dedicated to delivering an industry-wide curriculum of management, marketing and merchandising information to farm equipment dealers. Focuses on providing the key decision makers, including general managers, parts managers and service managers, in today's farm equipment dealerships with information they need to make profitable decisions. Coverage includes the following product categories: tractors; combines; haying and mowing equipment; tillage implements; planters; fertilizing and spraying equipment; loaders; livestock equipment; precision farming hardware and software; grain handling equipment; and outdoor power equipment. Also includes a column titled Used Equipment, which reports on and analyzes current key trends in used farm machinery values.

Published for families that make farming and ranching their business. Serves the production, business and family needs of diverse American agricultural communities. Editorial provides ideas farm and ranch families can take right to the field, barn, shop, office, home, family or heart to add value to their lives, businesses and lifestyles.

Serves retailers in lawn and garden supply centers, power equipment stores, hardware stores, home center/building supply stores, discount stores, drug stores, wholesalers, and others allied to the field. Editorial includes technical and service-oriented articles, product evaluations, dealer surveys, industry news, and business management information.