Forbes was established in 1917 and written for C-level corporate executives, top managers, institutional and individual investors and affluent business professionals. Its mission is to give its readers a competitive edge by providing them with predictive and preemptive analysis of the corporate world and financial markets. Presents articles on industries, business trends, management issues, marketing, technology, investments and the people who hold power in American business.

Designed for C-level executives, top management, high-end investors and those aspiring to positions of corporate leadership as a source of insight into the people, companies and technologies driving business and creating wealth today and in the future. Covers companies and the people who run them, industry news, marketing law, taxes, the latest technology in computers and communications, investments, management performance and reviews global business trends. Provides daily updates on the top world business and financial news, archives from previous issues and complete access to the Forbes Lists of companies, people and places. The site is divided into channels: Business (subsections include Autos, Energy, Media & Entertainment, Pharma & Healthcare, SportsMoney, Wall Street and Washington); Investing (subsections include Advisor Network, Bonds, Commodities & Currencies, ETFs, International, Intelligent Investing, Markets, Mutual Funds, Options, Personal Finance, Real Estate, Retirement, Stocks and Taxes); Tech (subsections include CIO Network, Games, Gear, Greentech, Innovation & Science, Intelligent Tech, Mobile, On Demand, Security and Social Media); Entrepreneurs (subsections include Exit Strategy, Financing, Management, Players, Sales & Marketing and Taxes & Law); Op/Ed (subsections include Culture & Books, Fact & Comment, Economics, Forbes Quotes, Innovation Rules, Law, Policy, Politics, Regulation and World Affairs); Leadership (subsections include Careers, CEO Network, CMO Network, Corporate Responsibility, Education, Woman@Forbes, Leaders, Managing and Sales Leadership); Lifestyle (subsections include Health, Places & Spaces, Sports & Leisure, Travel and Vehicles); and Lists (highlighting the top companies, celebrities, richest people and more). The site also includes a section covering research generated from the Forbes Insights Practice and a section called UNDER 30 which covers young entrepreneurs and innovators who are changing the world.

CNBC offers in-depth and breaking news coverage, focusing on politics, business, and finance. Programming includes live ongoing coverage of daily stock market activity, breaking business news, and in-depth interviews with top business analysts and executives. The network also features an extensive array of talk-based entertainment programming featuring prominent celebrity guests and business leaders.PR professionals should be aware that CNBC typically covers only publicly-traded companies worth over 500 million dollars, the exception being a smaller company that is somehow directly related to a major national or international news story. Send press releases to the CNBC assignment desk or to the producer of the appropriate CNBC program. Due to the volume of information received, non-breaking news pitches are rarely taken over the phone. In May 2006, NBC News made segments of CNBC specials available for downloading on iTunes.

Reports on hard-to-access executives and personalities, offers foresight and forecasts, and provides actionable business-building solutions and ideas. Published 18 times a year and specializes in big stories about companies, business personalities, technology, managing, Wall Street, media, marketing, personal finance, politics, policy and important corporate trends. Includes industry, investing, communications, science, and law.

The Kansas City Star is a 80+ page daily, broadsheet newspaper that was founded in 1880 covering local, regional, national and international news. The Star produces a wide range of content, from investigative journalism and government accountability journalism to wall-to-wall coverage from its sports team.