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News 12 Westchester is a regional cable channel that covers news, weather and sports 24-hours a day for Westchester County and Hudson Valley in New York state. Weekday programming is comprised of four different news segments. PR professionals are advised to fax press releases to the network's assignment desk, which can be reached 24-hours a day. Send information to the attention of the assignment editor rather than a specific person, to insure that it is read promptly. Do not pitch stories over the phone, but do give a quick phone call to notify the assignment desk that the materials are coming. Pitches can also be sent to the assignment desk via e-mail. All faxes and e-mails should be brief, but specific. Be sure to include contact information on each page. The network's Web site can only be accessed per a subscription fee. Visit the site for more information.

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