About

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Established in 2003, it is written for development staffs of nonprofit organizations and provides strategies to generate revenue. Topics covered include direct response, direct mail, annual appeals, capital campaigns, planned giving, special events, corporate fundraising, major gifts, endowments, cause-related fundraising, fundraising software, grants, e-fundraising, web-based mission services and CRM. Editorial covers databases, copy/creative, regulatory issues, people, lists, donor research, telemarketing, donor recognition, gift annuities, donor retention and reactivation, matching gifts, tributes and memorials, sponsorships, research, privacy, package and control, and market segments.

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Location

United States of America

Frequency

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Circulation

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Sectors

Fundraising & Volunteerism, Nonprofits & Charitable Foundations, Philanthropy, Sponsorships & Promotions


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